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Supercharge your campaigns with our AI-driven solutions—model replacement, hyper-realistic food visuals, product swapping, environment changes, and global localization. Our 150-person team blends cutting-edge AI with hands-on production to deliver scalable, multi-asset content for brands worldwide.

 

    Our (not so) frequently asked questions

    While creating AI generated magic might not be abracabra to us, we wouldn’t be surprised if it raised a few questions with you.. That’s why we already put down some answers to the most frequently and (not so frequently) asked questions.

    Is it actually legal to generate AI models for advertising?
    We understand there’s a lot of confusion. That’s why PAKT only uses trusted, rights-cleared solutions—like Getty Images’ people generator—to ensure every AI-generated model is 100% legitimate for commercial use. This way, you can confidently launch global campaigns without worrying about legal gray areas.
    If it’s all AI, are we still going to need our creative team?
    Absolutely. Our AI solutions automate repetitive processes, but your team’s creative direction remains essential. We handle the heavy lifting so your in-house talent can focus on strategy, brand voice, and vision.
    Doesn’t AI just mean hitting a button and watching a campaign magically appear?
    Not quite. Although our AI workflows are highly efficient, real experts guide every step—from initial prompts to final tweaks. This ensures your content stays on-brand, resonates with audiences, and meets your goals.
    Why do you have nine production companies under the PAKT umbrella?
    Think of it as having multiple specialists under one roof—each team brings unique skills, whether that’s AI, video, photography, or post-production. Working together seamlessly means faster turnarounds and higher-quality results.